69 Best Sales Startups to Watch in 2025

The Definitive Seedtable Ranking of Sales Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 188 start-ups with an aggregate funding of $12.4b. The average funding per company in this subset is $179.9m.

Last update to the database: Feb 18, 2025. See changelog.

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4

Funding Rounds

$146.0m

Money raised

SirionLabs provides a contract lifecycle management (CLM) platform for enterprises.

Key people:

4

Funding Rounds

$45.5m

Money raised

HireEZ, formerly Hiretual, is a Mountain View, California-based developer of an artificial intelligence-powered recruitment platform to help companies find employees.

Key people:

8

Funding Rounds

$488.0m

Money raised

Outreach is a sales engagement platform that uses artificial intelligence (AI) for predictive analytics as it relates to sales.

8

Funding Rounds

$644.9m

Money raised

Highspot provides a sales enablement platform that increases the success of sales teams across many industries.

Industries:

Location:

Key people:

12

Funding Rounds

$1.3b

Money raised

An Indian artificial intelligence company creating conversational AI technology

1

Funding Rounds

$12.0m

Money raised

Amplemarket provides lead generation, email outreach, and lead qualification on autopilot.

Key people:

2

Funding Rounds

$17.1m

Money raised

Zomentum provides a revenue platform that integrates software as a service (SaaS) and their technology partners to simplify sales processes and maximize revenue.

Industries:

Location:

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5

Funding Rounds

$60.6m

Money raised

GoMechanic is an online vehicle repair platform that allows consumers to arrange car maintenance at a convenient time.

7

Funding Rounds

$281.3m

Money raised

MindTickle is a company that has developed software tools for business sales

5

Funding Rounds

$141.0m

Money raised

Founded in 2017 by David Hsu, Retool is an internal tool-building company for creating new business applications.

7

Funding Rounds

$1.4b

Money raised

Gong is a conversation analytics and salesforce training platform company.

3

Funding Rounds

$107.0m

Money raised

Drift is a software company offering a conversational marketing platform founded in 2015 by David Cancel.

4

Funding Rounds

$48.0m

Money raised

Hearsay Systems (formerly Hearsay Social) is a software-as-a-service (SaaS) digital marketing platform for financial services that uses predictive analytics to help financial advisors automate marketing tasks.

Key people:

3

Funding Rounds

$2.9m

Money raised

Artificial Intelligence company using Augmented Reality for collaborative professional services

Key people:

7

Funding Rounds

$1.2b

Money raised

MessageBird is a messaging company offering a communications platform as a service.

Location:

Key people:

4

Funding Rounds

$20.1m

Money raised

Call analytics platform that uses artificial intelligence to transcribe and analyze sales calls, providing enterprises with actionable feedback to improve the performance of their sales teams.

3

Funding Rounds

$38.2m

Money raised

Tact.ai is an A.I. assistant company founded in 2012 by Chuck Ganapathi.

5

Funding Rounds

$70.8m

Money raised

QuotaPath is a software company specializing in developing solutions to track sales commissions.

Key people:

5

Funding Rounds

$200.0m

Money raised

People.ai is an AI platform based on sales and marketing.

6

Funding Rounds

$496.0m

Money raised

Clari helps B2B organizations increase win rates, shorten sales cycles, improve forecast accuracy and drive full funnel accountability across their revenue engine.

3

Funding Rounds

$28.5m

Money raised

Talview is a San Jose-based recruitment company.

3

Funding Rounds

$17.0m

Money raised

Benepass is a fintech platform that provides benefits cards for startups and small and medium-sized businesses.

6

Funding Rounds

$49.6m

Money raised

Yesware developed a software toolkit for sales teams.

Location:

Key people:

14

Funding Rounds

$191.6m

Money raised

Konux provides operation automation solutions based on machine learning and IoT for the railway industry.

Key people:

1

Funding Rounds

$3.5m

Money raised

Cien is an artificial intelligence company providing a data analysis application for sales and productivity. It has offices in Miami, Florida and Barcelona, Spain and was founded in 2016.

2

Funding Rounds

$2.0m

Money raised

Contiq is a San Jose, California-based enterprise software and marketing and sales company using machine learning and data analysis founded in 2016 by Arun Lal and Rahul Kapoor.

8

Funding Rounds

$245.7m

Money raised

SalesLoft is a sales engagement platform founded in 2011 by Tim Dorr, Kyle Porter, Rob Forman and Chris Beauregard.

Industries:

Location:

Key people:

6

Funding Rounds

$426.5m

Money raised

Seismic is a computer software company co-founded in 2010 by Douglas Winter, Ed Calnan, Fred Xie, Marc Romano, and Nasser Barghouti.

9

Funding Rounds

$130.5m

Money raised

Scale Computing is a software company focusing IT infrastructure products.

Location:

Key people:

2

Funding Rounds

$10.0m

Money raised

Taskade provides team productivity and workflow management software. It enables teams to manage tasks, communicate, and collaborate.

5

Funding Rounds

$88.0m

Money raised

Pipedrive is a New York-based company founded in 2010.

4

Funding Rounds

$12.0m

Money raised

Company providing a customer engagement platform for businesses and salespeople.

Location:

Key people:

2

Funding Rounds

$12.0m

Money raised

Avoma is an AI meeting assistant, collaboration, and intelligence platform for sales, implementation, and customer success teams.

1

Funding Rounds

$400.0k

Money raised

LIA is a San Diego-based company founded in 2012 by David Warren.

5

Funding Rounds

$201.1m

Money raised

Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution.

Location:

Key people:

2

Funding Rounds

$13.0m

Money raised

A software company making community marketing software that utilizes machine learning.

1

Funding Rounds

$60.0m

Money raised

TaxJar is the leading technology solution for busy eCommerce sellers to manage sales tax and is trusted by more than 10,000 businesses and developers. We were founded to help eCommerce merchants spend less time on sales tax and more time growing the businesses they love. We're passionate about creating simple solutions and leveraging technology to solve complicated sales tax issues. We're a lean distributed team that knows first-hand the sales tax challenges we're working to resolve. We're lean, but experienced. We've started our own businesses, sold successful companies (a few in the tax and accounting space), been part of IPO's, worked at fortune 500s and have even resold hundreds of designer shoes on eBay from the garage. We get it. Sales tax isn't fun and that's why we made TaxJar. We all work remotely from wherever we work best for each team member. For most of us, that's home. For others, that may be a local coffee shop or a summer vacation house. The only requirement is that we're working from a place with WiFi, and we're able to get our work done. We talk all day over Flowdock and each of our teams have separate rooms to discuss what's necessary. We're a happy TaxJar team and we all really love what we do. We've created a space where high-achievers can succeed, but are also safe to fail. We're profitable and focused on growing TaxJar sustainably. We're always learning how to make TaxJar the best place to work for all of us, and not just another tech start-up. We're always looking for an amazing new teammates to come share in the excitement of solving real-world problems with technology.... and we're hiring!

5

Funding Rounds

$58.5m

Money raised

PlayVox is a customer service quality monitoring software developed to improve the customer experience.

4

Funding Rounds

$21.3m

Money raised

Ambition is a company offering a sales management platform. It participated in the W14 cohort of Y Combinator.

Key people:

4

Funding Rounds

$36.4m

Money raised

PartnerStack (formerly GrowSumo) enables companies to leverage partnerships in order to grow revenue, increase distribution, and go to market quicker and more efficiently. The fastest growing software companies in the world like Asana, Drift, Freshworks, and Intuit use PartnerStack to power their reseller, marketing, and referral partner programs.

Key people:

8

Funding Rounds

$78.7m

Money raised

Numerated is a fast-growing, venture-backed financial technology company powering digital transformation of business lending at banks. At the intersection of a changing lending landscape and the on-demand, digital-first economy, Numerated was founded to help banks thrive in the modern lending market and offer businesses the fastest, most convenient way to secure financing. Numerated's end-to-end platform helps banks profitably grow their business portfolios through a powerful combination of real-time lending customer experience, automated credit decisioning, and modern marketing and sales tools. Numerated was developed in 2015 within and for Eastern Bank. After growing Eastern's small business lending portfolio 4X and its rates 2X, the technology was spun-out in 2017 as an independent company backed by fintech leaders Venrock, FinTop Capital, and FIS. Today, Numerated works with growth-oriented banks focused on being leaders in their markets in serving businesses.

Location:

Key people:

6

Funding Rounds

$2.1b

Money raised

Octopus Energy is a company that offers retail electricity and gas supplies, and specializes in sustainable energy.

Location:

Key people:

1

Funding Rounds

$1.9m

Money raised

Streak is a company providing a CRM integrated within Gmail inbox.

Location:

Key people:

2

Funding Rounds

$160.0k

Money raised

Fortuna.ai is an AI company specialized in delivering financial services for organizations.

Key people:

3

Funding Rounds

$5.5m

Money raised

Scripted is a company founded in 2011.

6

Funding Rounds

$422.0m

Money raised

Bloomreach is an enterprise cloud computing and software development company offering a digital experience enhancement platform.

3

Funding Rounds

$96.0m

Money raised

Vivun is an Oakland, California-based company founded in 2018 by Matthew Darrow, Dominique Darrow and Claire Bruce.

1

Funding Rounds

$8.3m

Money raised

Nuffsaid is a Workflow Intelligence product. It was founded in 2019 by Chris Hicken, Nick Paranomos, and Hari Rajagopalan. It has locations in Palo Alto, California and Salt Lake City, Utah.

3

Funding Rounds

$3.1m

Money raised

Giftbit is a company founded in 2011 by Leif Baradoy.

Industries:

Location:

4

Funding Rounds

$30.2m

Money raised

A company developing a software for sales proposal and eSigning workflow

Location:

Key people:

5

Funding Rounds

$164.6m

Money raised

CaptivateIQ is a San Francisco-based company founded in 2017 by Hubert Wong, Conway Teng and Mark Schopmeyer.

Location:

Key people:

4

Funding Rounds

$20.8m

Money raised

Demodesk provides a browser-based screen web conferencing tool for software-as-a-service product demos.

Location:

Key people:

4

Funding Rounds

$60.5m

Money raised

Vymo is the Sales Engagement Platform of choice for leading Financial Institutions and is trusted by over 250,000 salespeople across 65+ global enterprises such as Berkshire, AIA, Sunlife Financial, AXA, and Generali. The platform drives sales productivity ground up for frontline personnel, sales managers, and business leaders.

Location:

Key people:

4

Funding Rounds

$54.0m

Money raised

CREXi - - Rated 4.8 based on 18 Reviews "Very user-friendly! The customer service is outstanding!"

8

Funding Rounds

$75.2m

Money raised

Tango Card is a Seattle-based company founded in 2009 by David Leeds.

Industries:

Location:

Key people:

1

Funding Rounds

$7.5m

Money raised

Transform your organization with award-winning, AI-powered sales enablement and sales training software, built for today's distributed teams. Learn more.

Industries:

Key people:

8

Funding Rounds

$228.7m

Money raised

Estate agency using data to help customers buy homes without being part of a property chain.

Location:

4

Funding Rounds

$4.7m

Money raised

The all-in-one Outbound Sales Platform helping to find prospects, send targeted email campaigns and close more deals.

Location:

Key people:

2

Funding Rounds

$10.0m

Money raised

Vitally is a company founded in 2017 by Jamie Davidson.

7

Funding Rounds

$41.2m

Money raised

ringDNA is a company that transforms sales team into a high-performing revenue engine.

3

Funding Rounds

$7.1m

Money raised

EXo Platform is an open source enterprise social collaboration platform founded in 2003 by Benjamin Mestrallet.

3

Funding Rounds

$71.0m

Money raised

unitQ is a company founded in 2017.

1

Funding Rounds

$15.0m

Money raised

Qstream is a Burlington, Massachusetts-based company.

Key people:

8

Funding Rounds

$226.0m

Money raised

Kustomer is a customer service software founded in 2015 by Jeremy Suriel.

Key people:

3

Funding Rounds

$37.3m

Money raised

Tenfold helps companies have better customer conversations. Put customer information into action on the phone, every time, in real-time.

2

Funding Rounds

$10.1m

Money raised

Antavo is a loyalty Management Platform for Fashion and Retail founded in 2012 by Andras Bencsik, Zsuzsa Kecsmar, Attila Kecsmar and Gábor Csarnai.

Location:

Key people:

3

Funding Rounds

$24.0m

Money raised

Algomi is a company founded in 2012 by Stu Taylor, Usman Khan, Michael Schmidt and Robert Howes.

6

Funding Rounds

$180.5m

Money raised

ShowPad is a Gent, Oost-Vlaanderen, Belgium-based sales automation company.

Industries:

Location:

Key people:

5

Funding Rounds

$77.0m

Money raised

Leadspace is an audience Management Platform founded in 2007 by Amnon Mishor.

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