69 Best Marketing Startups to Watch in 2025

The Definitive Seedtable Ranking of Marketing Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 1,296 start-ups with an aggregate funding of $16.7b. The average funding per company in this subset is $241.9m.

Last update to the database: Feb 18, 2025. See changelog.

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1

Funding Rounds

$200.0m

Money raised

Forbes is an American media company focused on business, technology, and finance.

3

Funding Rounds

$900.0k

Money raised

Pitney Bowes is a Stamford, Connecticut-based company founded in 1920 by Walter Bowes.

6

Funding Rounds

$157.0m

Money raised

Data.ai, formerly known as App Annie, is a unified data and artificial intelligence (AI) company that combines consumer and market data to provide AI-powered insights into mobile app market data.

4

Funding Rounds

$60.7m

Money raised

Vidyard is a company providing a video marketing platform for businesses. It participated in the S11 cohort of Y Combinator.

Key people:

9

Funding Rounds

$1.1b

Money raised

Circle is a peer-to-peer payments technology company that is headquartered in Boston, Massachusetts and was founded in 2013 by Jeremy Allaire and Sean Neville.

Location:

Key people:

8

Funding Rounds

$646.9m

Money raised

Socure is a New York City-based developer of an identity verification and fraud risk solution.

9

Funding Rounds

$374.3m

Money raised

Lattice is a people workforce management platform for goal management, weekly check-ins, and performance reviews.

Location:

Key people:

4

Funding Rounds

$30.4m

Money raised

Moz is a company developing and providing inbound marketing analytics software.

2

Funding Rounds

$12.2m

Money raised

Haptik is a company developing conversational AI for customer experience.

Key people:

7

Funding Rounds

$169.8m

Money raised

An artificial intelligence company offering a call tracking and conversational analytics for marketers.

1

Funding Rounds

$2.0m

Money raised

Jumpcut creates online courses and is based in Los Angeles, California.

Industries:

Location:

Key people:

8

Funding Rounds

$488.0m

Money raised

Outreach is a sales engagement platform that uses artificial intelligence (AI) for predictive analytics as it relates to sales.

6

Funding Rounds

$678.5m

Money raised

Klaviyo is a marketing automation software company which has a email software platform with SMS for ecommerce companies.

Location:

Key people:

6

Funding Rounds

$107.8m

Money raised

GumGum is a Santa Monica, California-based developer of computer vision and machine learning systems for contextually driven advertising and brand protection.

7

Funding Rounds

$491.5m

Money raised

InVision is New York City based startup building a collaborative and wireframing design tool.

4

Funding Rounds

$209.0m

Money raised

Pixis is a company developing an artificial intelligence (AI) platform for brands to monitor and orchestrate marketing campaigns.

8

Funding Rounds

$644.9m

Money raised

Highspot provides a sales enablement platform that increases the success of sales teams across many industries.

Industries:

Location:

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5

Funding Rounds

$109.4m

Money raised

Peak AI is a Manchester, UK-based company that has developed an AI system to provide data analysis for sales, marketing, planning, and supply chain management.

1

Funding Rounds

$3.0m

Money raised

Pathmatics provides AI-powered analytics software for marketers that can extract data about various channels, including social media, video, and display.

3

Funding Rounds

$400.0k

Money raised

Buffer is a company founded by Joel Gascoigne, Leo Widrich and Tom Moor.

Location:

Key people:

1

Funding Rounds

$12.0m

Money raised

Amplemarket provides lead generation, email outreach, and lead qualification on autopilot.

Key people:

2

Funding Rounds

$17.1m

Money raised

Zomentum provides a revenue platform that integrates software as a service (SaaS) and their technology partners to simplify sales processes and maximize revenue.

Industries:

Location:

Key people:

5

Funding Rounds

$373.0m

Money raised

Gupshup is an AI-powered messaging platform that integrates with communication software and protocols for commerce, marketing, and support applications.

7

Funding Rounds

$281.3m

Money raised

MindTickle is a company that has developed software tools for business sales

2

Funding Rounds

$1.0m

Money raised

Sensor Tower is an app analytics and competitive app intelligence platform.

7

Funding Rounds

$1.4b

Money raised

Gong is a conversation analytics and salesforce training platform company.

6

Funding Rounds

$190.7m

Money raised

Ada is a brand interaction platform that enables the automation of conversations with customers and employees via an AI-based chatbot.

3

Funding Rounds

$107.0m

Money raised

Drift is a software company offering a conversational marketing platform founded in 2015 by David Cancel.

4

Funding Rounds

$48.0m

Money raised

Hearsay Systems (formerly Hearsay Social) is a software-as-a-service (SaaS) digital marketing platform for financial services that uses predictive analytics to help financial advisors automate marketing tasks.

Key people:

10

Funding Rounds

$1.3b

Money raised

Mirakl is a Paris, France-based company offering software solutions for e-commerce marketplace companies.

Location:

Key people:

2

Funding Rounds

$1.0b

Money raised

Ibotta is a free-to-use mobile coupon and cash-back shopping app based in Denver.

Location:

Key people:

2

Funding Rounds

$36.0m

Money raised

WorkSpan is a company and business ecosystem platform designed to help technology companies grow revenue by co-selling with their partnered companies.

Key people:

4

Funding Rounds

$35.0m

Money raised

Hyro uses AI technologies to facilitate text and voice conversations between healthcare organizations and their clients.

5

Funding Rounds

$235.0m

Money raised

Udacity is an e-learning company that has a digital education platform. It was founded in 2011 and is located in Mountain View, California.

7

Funding Rounds

$1.2b

Money raised

MessageBird is a messaging company offering a communications platform as a service.

Location:

Key people:

3

Funding Rounds

$16.5m

Money raised

Evernym is a software company that develops an open source sovereign identity block chain.

5

Funding Rounds

$187.0m

Money raised

Amperity is a Seattle, Washington-based company that offers a customer data platform (CDP) for enterprises.

Key people:

8

Funding Rounds

$16.0m

Money raised

Procarta Biosystems is a company that is developing antibacterial therapeutics for drug-resistant bacterial infections.

6

Funding Rounds

$16.4m

Money raised

Threedium creates brand experiences, drives product considerations, and delivers conversions through 3D/augmented reality technology.

Location:

Key people:

6

Funding Rounds

$28.0m

Money raised

Roomi is a New York-based company offering an online roommate-matching platform

Location:

Key people:

4

Funding Rounds

$20.6m

Money raised

A media company providing a mobile advertising and client connecting platform.It was founded in 2007 and is located in Bangalore, India.

Key people:

9

Funding Rounds

$646.6m

Money raised

Machine learning platform for data scientists and engineers to help create enterprise AI.

Location:

Key people:

6

Funding Rounds

$17.6m

Money raised

Mailjet is an email services provider.

5

Funding Rounds

$200.0m

Money raised

People.ai is an AI platform based on sales and marketing.

10

Funding Rounds

$426.9m

Money raised

Typeform is a technology company that allows users to build well-designed, conversation-based forms for collecting data

Location:

Key people:

6

Funding Rounds

$112.0m

Money raised

BitGo is a financial services company in  California that focuses on financial services, providing clients with security, custody, and liquidity solutions.

5

Funding Rounds

$40.4m

Money raised

Enervee is a company founded in 2010 by Hjalmar Branting, Iker Casillas, Aoife Ní Fhearraigh, Yhonastan Fabian, The Sxplay, Ujiie Naotomo, Robbie Grossman, Ingrid Gfölner, Moisey Uretsky, Don Epperson, Matt Service FBCS and Bhavesh M. Mehta.

7

Funding Rounds

$99.4m

Money raised

Lob is a company developing and building APIs for automating mail and customer communications with print media. It participated in the S13 cohort of Y Combinator.

Location:

Key people:

5

Funding Rounds

$105.6m

Money raised

CleverTap is a software company offering a customer lifecycle and engagement platform as a mobile marketing suite.

5

Funding Rounds

$75.4m

Money raised

A technology company specializing in creating enterprise software. It was founded in 2013 and is located in San Francisco, California.

Key people:

6

Funding Rounds

$17.4m

Money raised

Apptentive is a customer feedback solution that measures shifts in sentiment from customer experience to win back consumers and activate fans. The Apptentive solution helps enterprise brands including Starbucks, Dunkin Donuts, Jetblue, and eBay. Apptentive captures actionable emotions and feedback from the 90 percent of consumer voices typically missed, and quickly turns that feedback into action.

Location:

Key people:

7

Funding Rounds

$342.2m

Money raised

Iterable is a company founded in 2013 by Andrew Boni.

Key people:

3

Funding Rounds

$6.1m

Money raised

Breinify is an artificial Intelligence company offering an automated marketing platform for e-commerce companies, founded by Diane Keng and Philipp Meisen.

Location:

Key people:

8

Funding Rounds

$52.8m

Money raised

Remesh is an AI-based company to gather collective insights founded in 2013 by Aaron Slodov, Andrew Konya and Gary Ellis.

Key people:

13

Funding Rounds

$846.9m

Money raised

MediaMath is a company developing and delivering digital advertising media and data management technology solutions.

Key people:

6

Funding Rounds

$234.0m

Money raised

Near is an artificial Intelligence company, founded in 2012 by Anil Mathews.

Location:

Key people:

3

Funding Rounds

$344.3m

Money raised

Talkdesk is a software company that provides cloud-based call center software solution for enterprises.

1

Funding Rounds

$2.5m

Money raised

LotLinx is a marketing technology suite used in the American and Canadian automotive industry. It is an automotive VIN-specific digital marketing suite.

Location:

Key people:

9

Funding Rounds

$263.9m

Money raised

Tealium is a company that has been at the forefront of delivering trusted customer data orchestration solutions to enterprises for more than a decade.

Location:

Key people:

3

Funding Rounds

$28.5m

Money raised

Talview is a San Jose-based recruitment company.

6

Funding Rounds

$36.4m

Money raised

Crayon is a Boston-based company founded in 2015 by Jonah Lopin.

Location:

Key people:

5

Funding Rounds

$147.8m

Money raised

MoEngage is a software development company based in San Francisco, California. The company offers a customer engagement platform for marketers and product owners.

1

Funding Rounds

$1.0m

Money raised

Meldium is a software company providing a dashboard that connects and manages accounts and passwords for cloud apps for teams and companies.

1

Funding Rounds

$120.0m

Money raised

Sojern is a company that provides digital marketing solutions for the purpose of the travel industry

2

Funding Rounds

$350.0k

Money raised

Niftyz (formerly known as Digital Oracles) is a performance monitoring and analytics platform evaluating the operational and commercial efficacy of companies.

Location:

Key people:

4

Funding Rounds

A company focusing on artificial intelligence applied to video search.

2

Funding Rounds

$50.0m

Money raised

A company with API Integration and API Management software to create APIs to leverage core (legacy) systems and deliver digital transformation projects using a microservices approach. It was founded in 2013 and has headquarters in Princeton, New Jersey.

Key people:

5

Funding Rounds

$383.0m

Money raised

OpenWeb, previously known as Spot.IM, is a conversation platform intended for publishers to start meaningful user discussions.

3

Funding Rounds

$19.1m

Money raised

Loris.ai is a platform that assists companies with difficult conversations, founded by Nancy Lublin.

Key people:

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