69 Best Shopping Startups to Watch in 2025

The Definitive Seedtable Ranking of Shopping Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 209 start-ups with an aggregate funding of $19.1b. The average funding per company in this subset is $276.9m.

Last update to the database: Feb 18, 2025. See changelog.

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20

Funding Rounds

$3.8b

Money raised

Klarna is a financial technology company providing e-commerce payment solutions for merchants and shoppers.

Location:

Key people:

8

Funding Rounds

$3.0b

Money raised

Postmates is a food delivery service company operating a network of couriers for local goods delivery.

1

Funding Rounds

$1.0m

Money raised

Jaagodeal is an online shopping platform in Bangladesh that was founded in 2018. It sells a wide range of products, including fashion, home goods, electronics, and beauty products.

Key people:

7

Funding Rounds

$420.0m

Money raised

Handshake is a Caliornia-based college career recruiting network for college students, career centers, and employers.

Location:

Key people:

9

Funding Rounds

$852.6m

Money raised

Fetch Rewards is a mobile shopping platform for earning points and rewards on purchases.

Key people:

2

Funding Rounds

$1.0b

Money raised

Ibotta is a free-to-use mobile coupon and cash-back shopping app based in Denver.

Location:

Key people:

4

Funding Rounds

$522.0m

Money raised

A restaurant chain serving organic salads and grain bowls.

Location:

Key people:

2

Funding Rounds

$4.8m

Money raised

Savings.com is a Santa Monica, California-based company founded in 2007 by Joe Zulli, Marcus Flemming, Loren Bendele, Phil Del Rivo and Robert Cornejo.

1

Funding Rounds

$10.0m

Money raised

Locations Nationwide - GrowGeneration is the nation's largest specialty hydroponic and organic garden center supplier that sells hydroponic supplies, indoor and outdoor products, commercial grow lights, plant nutrients, and more. Shop Buy Online Pick up in store hydroponic items for sale here today!

2

Funding Rounds

$22.5m

Money raised

Twice is an online retailer in San Francisco founded in 2002.

2

Funding Rounds

$125.0m

Money raised

Zola is a reinventing the wedding planning and registry experience founded in 2013 by Shan-Lyn Ma.

6

Funding Rounds

$2.0b

Money raised

SHEIN is a chinese online fashion retailer founded in 2012 by Chris Xu.

Location:

Key people:

12

Funding Rounds

$202.0m

Money raised

Capital Float is a Bangalore-based online platform providing working capital financing to small and medium enterprises in India.

Location:

Key people:

3

Funding Rounds

$121.4m

Money raised

Carwow is an online car buying and selling marketplace founded in 2013 by Alexandra Margolis, David Santoro and James Hind.

Location:

Key people:

6

Funding Rounds

$274.5m

Money raised

Dashlane is a password manager software company founded by Emmanuel Schalit, Alexis Fogel, Guillaume Maron and Jean Guillou.

Key people:

1

Funding Rounds

$2.1m

Money raised

Paribus is a software company providing a platform where consumers can purchase goods and monitor prices. It participated in the S15 cohort of Y Combinator.

Location:

Key people:

4

Funding Rounds

$316.0m

Money raised

Zilingo is a technology platform that powers the entire fashion supply chain.

8

Funding Rounds

$90.0m

Money raised

Magicpin is a Gurgaon-based discovery and discount platform for e-commerce and physical retail stores, allowing users to discover products and for stores (digital and physical) to market products. It offers rewards in points and cashback for purchases made.

Location:

Key people:

5

Funding Rounds

$111.3m

Money raised

A financial services company. It was founded in 2018 and is located in Bogota, Colombia.

Location:

Key people:

6

Funding Rounds

$59.0m

Money raised

Engage3 is a Davis, California-based company founded in 2008 by Ken Ouimet.

Location:

Key people:

4

Funding Rounds

$110.0m

Money raised

The Iconic is a Sydney-based company founded in 2011.

Location:

9

Funding Rounds

$488.5m

Money raised

Licious is an India-based consumer fresh meat and seafood brand.

Industries:

Location:

Key people:

4

Funding Rounds

$196.7m

Money raised

Thredup is a San Francisco-based company.

2

Funding Rounds

$87.0m

Money raised

HappyFresh is an online grocery platform that lets you shop products from great grocery stores around the city at the tap of a button.

4

Funding Rounds

$104.7m

Money raised

Grabango is an artificial Intelligence company founded in 2016 by Will Glaser.

Key people:

4

Funding Rounds

$15.6m

Money raised

Ditto is a San Mateo, California-based company founded in 2011 by Sergey Surkov, Dmitry Kornilov and Kate Doerksen.

3

Funding Rounds

$97.3m

Money raised

Cubyn offers e-commerce fulfillment for online stores. Customers can connect their online store or marketplace to manage their inventory and orders.

3

Funding Rounds

$4.1m

Money raised

Red Tricycle is a company founded by Jacqui Boland, Craig Zingerline and Dan Zaner.

Key people:

1

Funding Rounds

$5.0m

Money raised

Platform encouraging sustainable fashion through innovative clothing solutions.

2

Funding Rounds

$15.5m

Money raised

Chaldal is an online shop in Dhaka, Bangladesh founded in 2013.

2

Funding Rounds

$314.6m

Money raised

An online marketplace for eyewear. Lenskart is an India-based online shopping portal for eyewear.

Key people:

1

Funding Rounds

PayPlug is the first online payment solution designed specifically for SMEs. Founded in 2012, the platform has quickly become a key alternative to legacy players thanks to its simple products, high performance converison tools, and strong customer service. In 2016, only 15% of SMEs were selling online! Our ambition is to make online commerce accessible, enable small businesses to stand out against giant players, and contribute to the digitization of the economy. Today, we are proud to help thousands of online merchants grow by offering them simple online and mobile credit card acceptance. After raising more than 12 million euros in funding and obtaining a Payment Institution License from ACPR Banque de France, PayPlug has joined the Natixis / BPCE group in April 2017.

Location:

Key people:

3

Funding Rounds

$775.0m

Money raised

Letgo is a company providing a website and application for buying and selling used electronics, furniture, cars, movies, books, fashion, real estate and services.

4

Funding Rounds

$190.0m

Money raised

Stylitics is a company founded in 2011 by Rohan Deuskar.

Key people:

7

Funding Rounds

$358.0m

Money raised

Operator of an online car auction platform designed to facilitate the sale of used cars.

9

Funding Rounds

$129.1m

Money raised

Cortilia is an online grocery delivery platform founded in 2011.

3

Funding Rounds

$84.3m

Money raised

Drizly is a Boston-based company founded in 2012 by Nicholas Rellas.

4

Funding Rounds

$16.3m

Money raised

ShopClues is an e-commerce company. Shop Clues provides a platform to establish a connection between buyers and sellers in a managed environment.

Location:

Key people:

6

Funding Rounds

$345.0m

Money raised

ShopBack is a digital loyalty and discovery platform e-commerce company offering a smarter way to shop.

Location:

Key people:

2

Funding Rounds

$6.0m

Money raised

Operator of a grocery delivery platform intended to facilitate the delivery of essential goods to its customers. The company sources a wide range of food / non-food products from the market by picking them up and storing them at its warehouse, enabling users to get products delivered to their chosen address as per their requirements.

Location:

Key people:

2

Funding Rounds

$6.5m

Money raised

Storenvy is a San Francisco-based company founded in 2010.

Location:

1

Funding Rounds

$300.0m

Money raised

About You is an e-commerce company creating a personalized online shop that shows products and outfit suggestions relevant to each customer.

Location:

Key people:

1

Funding Rounds

$85.0m

Money raised

Fashion search platform that allows users to browse through thousands of online fashion stores.

Location:

Key people:

4

Funding Rounds

$8.4m

Money raised

Developer of product discovery and price comparison platform designed to make online shopping easy for users.

Location:

Key people:

2

Funding Rounds

$54.0m

Money raised

In India, Simpl is the most popular Pay-Later platform.

Location:

Key people:

10

Funding Rounds

$865.4m

Money raised

FirstCry.com is a company founded in 2010.

Industries:

Location:

2

Funding Rounds

$164.0m

Money raised

Operator of an online eCommerce platform designed to sell direct-to-consumer products.

3

Funding Rounds

$7.6m

Money raised

Purple Dot allows consumers to request a “worth-the-wait” lower price.

Industries:

Location:

Key people:

2

Funding Rounds

$14.0m

Money raised

Tapingo is a company founded in 2012 by Oren Barzilai, Daniel Almog, Udi Oster and Jonathan Ellman.

Key people:

1

Funding Rounds

$25.0k

Money raised

Gone! is a company founded in 2014 by Pablo Orlando.

4

Funding Rounds

$126.0m

Money raised

Dosh is an Austin, Texas-based company founded in 2016 by Ryan Wuerch.

Location:

Key people:

5

Funding Rounds

$18.4m

Money raised

ShopSavvy is a San Francisco-based company founded in 2008 by Alexander Muse.

2

Funding Rounds

$2.7m

Money raised

Well.ca is a Canada-based company focusing on wellness product delivery.

Industries:

Location:

3

Funding Rounds

$130.0m

Money raised

The Dunzo app is designed and developed to specifically help you in your daily task management.

2

Funding Rounds

$23.0m

Money raised

Foxtrot is a Chicago-based company founded in 2013.

1

Funding Rounds

$6.4m

Money raised

Shopular is a company founded in 2012 by Tommy Tsai.

Key people:

2

Funding Rounds

$500.0k

Money raised

Kitchology provides an integrated analytics platform based on machine learning to help people with special diets find select food, products and retailers.

2

Funding Rounds

Reebee is a company providing a mobile application for browsing and distributing flyers.

1

Funding Rounds

$1.0m

Money raised

Company

2

Funding Rounds

$350.0k

Money raised

Operator of a delivery platform intended to digitize neighborhoods and meet increased consumer demand for on-demand delivery. The company's platform provides end to end solution that purchases, picks up, and delivers convenient goods that are ordered from one's neighborhood stores through the mobile app.

$4.4m

Money raised

Marketplace connecting millions of second-hand sellers and buyers online.

Industries:

Location:

2

Funding Rounds

Soysuper is a Madrid-based company founded in 2012 by François Derbaix, Marta Esteve, Audrey Mark, Javier Camuñas Velasco and Juan Leal.

1

Funding Rounds

$1.1m

Money raised

Ulabox is a company founded in 2010 by David Baratech, Jaume Gomà and Sergi de Pablos.

2

Funding Rounds

$28.5m

Money raised

Stor.ai supports grocery retailers of all sizes profitably scale their eCommerce operations while strengthening their unique brand identity and optimizing the customer experience. Through a suite of innovative technological tools, stor.ai equips grocery retailers with all they need to create, and own, a holistic, end-to-end eCommerce offering

1

Funding Rounds

$45.0m

Money raised

Purplle is a company founded in 2011 by Manish Taneja.

Location:

Key people:

4

Funding Rounds

$106.0m

Money raised

NTWRK is a live streaming video commerce platform developed specifically for Gen Z and Millennials.

1

Funding Rounds

$25.0m

Money raised

Zebit is a San Diego-based financial services company offering consumers buy now, pay later on purchases of up to $2,500 interest-free.

Key people:

5

Funding Rounds

$731.7m

Money raised

Bigbasket is an online grocery store founded in 2011.

3

Funding Rounds

$15.1m

Money raised

Blidz is a social shopping app founded in 2017 by Lasse Diercks.

Location:

Key people:

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