69 Best Consumer Startups to Watch in 2025

The Definitive Seedtable Ranking of Consumer Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 104 start-ups with an aggregate funding of $10.1b. The average funding per company in this subset is $145.8m.

Last update to the database: Feb 18, 2025. See changelog.

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Klarna logo

Klarna

Klarna is a financial technology company providing e-commerce payment solutions for merchants and shoppers.

20

Funding Rounds

$3.8b

Money raised

Kasisto logo

Kasisto

Kasisto is a company that develops conversational AI for financial institutions.

9

Funding Rounds

$81.5m

Money raised

Wise logo

Wise

Wise, previously TransferWise, is a company that offers money transfers services founded by Kristo Käärmann and Taavet Hinrikus.

6

Funding Rounds

$898.4m

Money raised

Casper (company) logo

Casper (company)

Casper is a memory-foam mattress retailer.

6

Funding Rounds

$330.5m

Money raised

Atoms logo

Atoms

Atoms makes shoes for everyday wear. Made with elastic laces, copper lining, breathable materials, and simple design.

1

Funding Rounds

$8.1m

Money raised

MoneyLion logo

MoneyLion

MoneyLion is a mobile banking platform for borrowing, saving, and investing.

6

Funding Rounds

$324.5m

Money raised

AOBiome logo

AOBiome

AOBiome Therapeutics is a therapeutics company, based in Newton, Massachusetts and founded in 2013, that developed strains of Ammonia Oxidizing Bacteria (AOB) to administer live in treatments that address inflammatory conditions.

5

Funding Rounds

$68.7m

Money raised

Ocrolus logo

Ocrolus

Ocrolus is a solution provider of automated document reviews in the financial services industry.

3

Funding Rounds

$260.0m

Money raised

Thumbtack logo

Thumbtack

Thumbtack is a company operating an online platform for finding and hiring workers for particular tasks.

9

Funding Rounds

$973.2m

Money raised

Quovo logo

Quovo

A financial technology company offering account aggregation and data analytics within a mobile banking application.

3

Funding Rounds

$50.0m

Money raised

Perksy logo

Perksy

A mobile platform providing a do-it-yourself (DIY) consumer insights platform that rewards consumers for their participation.

2

Funding Rounds

$4.5m

Money raised

Popshop Live logo

Popshop Live

Popshop Live is an e-commerce platform.

1

Funding Rounds

$3.0m

Money raised

ClassDojo logo

ClassDojo

ClassDojo is a classroom management software platform.

4

Funding Rounds

$71.6m

Money raised

Nexperia logo

Nexperia

Nexperia is a Nijmegen-based company founded in 2017.

1

Funding Rounds

$14.7m

Money raised

HappySignals logo

HappySignals

HappySignals develops an experience management platform that helps improve employee experience and productivity.

3

Funding Rounds

$12.1m

Money raised

Engage3 logo

Engage3

Engage3 is a Davis, California-based company founded in 2008 by Ken Ouimet.

6

Funding Rounds

$59.0m

Money raised

Welltok logo

Welltok

Welltok is a Denver-based company founded in 2009 by Carlos Cardona, Scott Rotermund and Jeff Cohen.

9

Funding Rounds

$242.0m

Money raised

Lytro logo

Lytro

Lytro is a Mountain View, California-based company founded in 2006 by Ren Ng.

1

Funding Rounds

$40.0m

Money raised

Edgybees logo

Edgybees

Edgybees is a company that develops augmented reality technologies.

4

Funding Rounds

$20.5m

Money raised

Gigya logo

Gigya

Gigya is a Mountain View, California-based company founded in 2006 by Eyal Magen, Rooly Eliezerov and Eran Kutner.

6

Funding Rounds

$89.5m

Money raised

Zolar logo

Zolar

Zolar is a photovoltaic solar manufacturer founded in 2016 by Gregor Loukidis.

8

Funding Rounds

$269.8m

Money raised

Truework logo

Truework

Truework is an HR tool that automatically responds to lenders, landlords, and others who need to verify employment.

6

Funding Rounds

$106.9m

Money raised

PlaceSpeak logo

PlaceSpeak

PlaceSpeak is a Vancouver-based company founded in 2011.

10

Funding Rounds

$1.9m

Money raised

Grabr logo

Grabr

Grabr is a peer-to-peer platform for shopping and cross border delivery.

3

Funding Rounds

$14.2m

Money raised

Houwzer logo

Houwzer

Developer of a real estate brokerage platform designed to ease the process of home buying and selling. The company's platform streamlines the entire transaction from beginning to end with an integrated one-stop shopping experience wherein the full-service, salaried agents and loan officers receive salaries instead of commissions, enabling clients to save time and money in the process.

4

Funding Rounds

$34.0m

Money raised

Roost Inc. logo

Roost Inc.

Roost Inc. is a Sunnyvale, California-based smart home technology company founded in 2014.

3

Funding Rounds

$16.9m

Money raised

Olsam logo

Olsam

Olsam Group is a technology-driven commerce company that acquires and operates top Amazon third-party and other D2C eCommerce brands.

2

Funding Rounds

$165.0m

Money raised

Mojo Vision logo

Mojo Vision

Mojo Vision is creating the Mojo Lens, a smart contact lens that gives users insight and information without getting in the way.

3

Funding Rounds

$166.0m

Money raised

Carsome logo

Carsome

Carsome is a company founded in 2015.

9

Funding Rounds

$575.0m

Money raised

ShopBack logo

ShopBack

ShopBack is a digital loyalty and discovery platform e-commerce company offering a smarter way to shop.

6

Funding Rounds

$345.0m

Money raised

SigFig logo

SigFig

SigFig is a San Francisco-based company founded in 2006 by Parker Conrad.

2

Funding Rounds

$65.0m

Money raised

Yieldbot (company) logo

Yieldbot (company)

Yieldbot is a New York-based company founded in 2010.

2

Funding Rounds

$53.0m

Money raised

DyeMansion logo

DyeMansion

DyeMansion is a Munich-based company that specializes in finishing 3D printed works and products.

3

Funding Rounds

$14.8m

Money raised

UniversityNow logo

UniversityNow

UniversityNow is a company founded in 2010 by David Meyer.

4

Funding Rounds

$42.5m

Money raised

Kandou logo

Kandou

KANDOU specializes in the design of high-speed, and pin- and energy-efficient chip-to-chip links, SerDes, and associated technologies.

4

Funding Rounds

$219.3m

Money raised

GJS logo

GJS

GJS is a Shenzhen, Guangdong, China-based artificial intelligence and robotics company.

2

Funding Rounds

Open Road Integrated Media logo

Open Road Integrated Media

Open Road Integrated Media is a company founded in 2009 by Jane Friedman.

2

Funding Rounds

$19.0m

Money raised

Index (company) logo

Index (company)

A company developing an online platform that maps internal and external relationships by measuring email traffic in a group or organization

2

Funding Rounds

$9.6m

Money raised

GroupSolver logo

GroupSolver

Online survey platform incorporating AI, analytics automation, and crowd intelligence.

3

Funding Rounds

$5.5m

Money raised

Elsa logo

Elsa

Elsa is a company founded in 2015.

3

Funding Rounds

$25.2m

Money raised

Phononic logo

Phononic

Company providing cooling and heating solutions based on solid-state phononic chips.

3

Funding Rounds

$120.0m

Money raised

TopUp Mama logo

TopUp Mama

TopUp Mama is the one stop shop for African restaurants. Through the platform, restaurants get access to supplies and short term credit.

2

Funding Rounds

$2.2m

Money raised

Nate logo

Nate

Nate is a the world only universal shopping app founded in 2018 by Albert Saniger.

3

Funding Rounds

$47.3m

Money raised

Agrofy logo

Agrofy

Developer of an online agricultural marketplace designed to assist users to buy and sell agricultural products in one place. The company's platform offers new and used tractors, trailers, drills, and road machines as well as vehicles and their parts, enabling customers to harvest efficiently with the use of the latest machinery.

1

Funding Rounds

$30.0m

Money raised

Ubiquity6 logo

Ubiquity6

Ubiquity6 is a San Francisco-based company founded in 2017 by Anjney Midha, Ankit Kumar and Michael Abbott.

3

Funding Rounds

$48.0m

Money raised

Cuebiq logo

Cuebiq

Cuebiq is a company founded in 2015.

4

Funding Rounds

$57.5m

Money raised

Super logo

Super

Super is a social commerce platform that enables leaders to become self-made entrepreneurs and builds logistics network.

1

Funding Rounds

$70.0m

Money raised

invstr logo

invstr

Fintech app offering commission-free investing and banking for investors.

3

Funding Rounds

$50.0m

Money raised

Uni logo

Uni

Uni is a company founded in 2007 by Abbey Laurel-Smith.

1

Funding Rounds

$18.5m

Money raised

Carmolex logo

Carmolex

Carmolex is a drug discovery company founded in 2012 by Rafael Velez.

1

Funding Rounds

$600.0k

Money raised

PurThread Technologies logo

PurThread Technologies

A company developing and manufacturing antimicrobial fibers and yarns for the healthcare, consumer, home, military and industrial markets

1

Funding Rounds

$2.1m

Money raised

Anglr logo

Anglr

Anglr is a company founded by Nicholas Wilson.

11

Funding Rounds

$9.7m

Money raised

Vincross logo

Vincross

Vincross is a company founded by Tianqi Sun.

3

Funding Rounds

$16.2m

Money raised

Big Cabal Media logo

Big Cabal Media

Big Cabal Media (BCM) is a Nigerian digital media company creating super-engaging content that African youth audiences love. We lead the most engaging conversations around culture, innovation, entrepreneurship, entertainment and all the things that matter to the youth today.

1

Funding Rounds

$2.3m

Money raised

Silk + Sonder logo

Silk + Sonder

Silk + Sonder is a San Francisco-based company founded in 2017 by Meha Agrawal.

2

Funding Rounds

$3.6m

Money raised

SenseNode logo

SenseNode

SenseNode is an energy monitoring and control systems for industry founded by Mikael Lennström.

1

Funding Rounds

$2.2m

Money raised

Clare logo

Clare

Clare is a company founded in 2018.

1

Funding Rounds

$2.0m

Money raised

Tonara (company) logo

Tonara (company)

Tonara is a Ramat Gan-based company founded in 2008 by Dror Gill.

2

Funding Rounds

$4.8m

Money raised

HeyPiggybank logo

HeyPiggybank

HeyPiggybank is a cryptocurrency company founded by Andy Gent, Nick Holmes a Court and Ben Duncan.

1

Funding Rounds

$1.4m

Money raised

Wise Apple logo

Wise Apple

Wise Apple is a Chicago-based company founded by Nathan Cooper, Josh Evnin and Rebecca Sholiton.

1

Funding Rounds

$3.6m

Money raised

Tecovas (company) logo

Tecovas (company)

Tecovas is an Austin, Texas-based company founded in 2015.

3

Funding Rounds

$60.4m

Money raised

Coveroo logo

Coveroo

Coveroo is a San Francisco-based company founded by Karl Jacob, Ben Katz and Mark Halstead.

2

Funding Rounds

$3.8m

Money raised

Loopcam logo

Loopcam

Mobile app for creating and sharing GIF-loop videos.

2

Funding Rounds

By Humankind logo

By Humankind

A personal care company offering products designed to reduce single-use plastic waste.

1

Funding Rounds

$4.0m

Money raised

Axon Optics logo

Axon Optics

Axon Optics is a high tech startup company.

1

Funding Rounds

$100.0k

Money raised

Porous Power logo

Porous Power

Porous Power Technologies LLC is a company that provides microstructured components for lithium-ion batteries.

2

Funding Rounds

$2.3m

Money raised

PetPlate logo

PetPlate

PetPlate is a company founded in 2016.

1

Funding Rounds

$4.0m

Money raised

Recurate logo

Recurate

Recurate is a full-service recommerce partner that enables a used product P2P market directly on e-commerce stores.

1

Funding Rounds

$3.3m

Money raised

CheckInOn.Me logo

CheckInOn.Me

CheckInOn.Me is a San Francisco-based company founded by Debbie Levitt.

1

Funding Rounds

$20.0k

Money raised