60 Best Online Shopping Startups to Watch in 2025

The Definitive Seedtable Ranking of Online Shopping Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 60 start-ups with an aggregate funding of $4.2b. The average funding per company in this subset is $70.3m.

Last update to the database: Feb 18, 2025. See changelog.

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2

Funding Rounds

$80.9m

Money raised

Hawkers is an Elche, Spain-based sunglass brand.

1

Funding Rounds

$1.0m

Money raised

Jaagodeal is an online shopping platform in Bangladesh that was founded in 2018. It sells a wide range of products, including fashion, home goods, electronics, and beauty products.

Key people:

4

Funding Rounds

$1.8b

Money raised

Rappi is a delivery service company operating in Latin American countries.

Location:

Key people:

2

Funding Rounds

$17.5m

Money raised

Honey is a browser extension that automatically finds and applies coupon codes at checkout with a single click.

Location:

Key people:

1

Funding Rounds

$112.0m

Money raised

Platform that transforms complex data into intelligent operational solutions.

Location:

Key people:

5

Funding Rounds

$33.2m

Money raised

Stella Connect is a software platform for contact center coaching and QA.

Location:

4

Funding Rounds

$71.0m

Money raised

Fancy is a company founded in 2009.

1

Funding Rounds

$10.0m

Money raised

Roposo is an India-based company founded in 2013 by Khushboo Chouhan.

3

Funding Rounds

$14.2m

Money raised

Grabr is a peer-to-peer platform for shopping and cross border delivery.

Location:

Key people:

2

Funding Rounds

$4.0m

Money raised

Wooden Street is a Jaipur-based online marketplace for furniture founded by Lokendra Ranawat.

Location:

Key people:

3

Funding Rounds

$775.0m

Money raised

Letgo is a company providing a website and application for buying and selling used electronics, furniture, cars, movies, books, fashion, real estate and services.

2

Funding Rounds

$61.0m

Money raised

Company

3

Funding Rounds

$160.0m

Money raised

Productsup opens the gateway to sustainable commerce success.

4

Funding Rounds

$16.3m

Money raised

ShopClues is an e-commerce company. Shop Clues provides a platform to establish a connection between buyers and sellers in a managed environment.

Location:

Key people:

1

Funding Rounds

$300.0m

Money raised

About You is an e-commerce company creating a personalized online shop that shows products and outfit suggestions relevant to each customer.

Location:

Key people:

1

Funding Rounds

$2.8m

Money raised

Ideta provides a platform that enables users to create AI-enabled conversational assistants for communication channels such as Messenger, SMS, Slack, Wechat, Skype business, and more.

4

Funding Rounds

$8.4m

Money raised

Developer of product discovery and price comparison platform designed to make online shopping easy for users.

Location:

Key people:

3

Funding Rounds

$3.4m

Money raised

Ribbon is a blockchain company founded in 2012 by Hany Rashwan.

5

Funding Rounds

$118.7m

Money raised

byrd is a Vienna-based e-commerce logistics platform.

Location:

Key people:

2

Funding Rounds

$474.7k

Money raised

Wantering is a company founded in 2011 by Matt Friesen, Nicholas Molnar and Nick Cairns.

3

Funding Rounds

$21.5m

Money raised

Jaxtr is a Menlo Park, California-based company founded in 2007.

7

Funding Rounds

$142.0k

Money raised

Lemoptix is a developer and provider of laser microprojection solutions for industrial applications.

2

Funding Rounds

$8.2m

Money raised

Loop Commerce is a company founded by Alex Sirota.

1

Funding Rounds

$1.8m

Money raised

ModeWalk is a company founded in 2011 by Beatrice Pang, Mara Behrens, Ragi Y. Burhum and Eric Hennings.

3

Funding Rounds

$28.9m

Money raised

Karma is a smart Online Shopping Assistant founded in 2020 by Ronen Yuval - Hoch.

Location:

Key people:

1

Funding Rounds

$26.0m

Money raised

Fashion marketplace for businesses.

Industries:

Location:

Key people:

3

Funding Rounds

$11.3m

Money raised

Klevu is an AI and NLP-powered discovery platform.

2

Funding Rounds

$9.5m

Money raised

Platform providing digital property management for real estate.

2

Funding Rounds

$1.1m

Money raised

Ottemo is a company founded in 2014 by James Vastbinder.

1

Funding Rounds

$5.3m

Money raised

Modaka Technologies is a developer of technology to develop augmented and virtual based e-commerce experiences.

1

Funding Rounds

$4.9m

Money raised

YeaY is a platform for product reviews and recommendations.

Location:

Key people:

1

Funding Rounds

Veepee is an operator of an internet retail site designed to provide online sales of consumer products.

1

Funding Rounds

$1.2m

Money raised

Bureau of Trade is a company founded by Dennis Yang.

2

Funding Rounds

$14.5m

Money raised

Horizn Studios is a Germany-based company founded in 2015.

Location:

1

Funding Rounds

Shop It To Me, Inc. is a company founded in 2004.

2

Funding Rounds

$3.7m

Money raised

1

Funding Rounds

Buyatab is a company founded in 2009.

1

Funding Rounds

Fy is a home, living, and lifestyle retail marketplace designed for millennial consumers.

2

Funding Rounds

$1.2m

Money raised

Swap is a Chicago-based company founded in 2012 by Jussi Koskinen.

Location:

Key people:

1

Funding Rounds

$2.0m

Money raised

Online retailer specializing in handbags, evening gowns, jewelry, and sunglasses.

Industries:

Location:

1

Funding Rounds

MERSOR is an all-in-one marketplace solution for gifting.

1

Funding Rounds

$25.0m

Money raised

Payment orchestration platform for airlines, hospitality, and travel.

Location:

Key people:

1

Funding Rounds

$100.0k

Money raised

Chatalog is a Brooklyn-based company founded in 2012 by Natalie Gonzalez.

1

Funding Rounds

VOJD Studios is a Berlin-based company.

1

Funding Rounds

$8.5m

Money raised

Highsnobiety is a Germany-based company founded in 2005.

1

Funding Rounds

ZenDeals is a company founded by Alexi Suvacioglu, Chris Couhault and David Lemphers.

1

Funding Rounds

$3.4m

Money raised

Obsess is a New York-based company founded in 2017.

1

Funding Rounds

Stilnest is a Berlin-based company founded in 2013.

Location:

1

Funding Rounds

$1.3m

Money raised

Uncovet is a company founded by Heather Lipner.

1

Funding Rounds

Wunsch-Brautkleid.de is a Berlin-based company.

Industries:

Location:

1

Funding Rounds

$22.0m

Money raised

Wanderful Media is a California-based company.

2

Funding Rounds

$30.8m

Money raised

MetaPack is a London-based company founded in 1999.

1

Funding Rounds

$27.5m

Money raised

Curated is a company founded in 2017.

1

Funding Rounds

$16.4m

Money raised

1

Funding Rounds

$4.7m

Money raised

Imshopping.com is a Santa Clara, California-based company.

1

Funding Rounds

$16.7m

Money raised

Company

1

Funding Rounds

$248.0m

Money raised

BestSecret is a company founded in 2007.

1

Funding Rounds

$25.7m

Money raised

Zando is a South Africa-based company.

Industries:

Location:

1

Funding Rounds

$1.0m

Money raised

1

Funding Rounds

$4.5m

Money raised

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