6 Best Wholesale Trade Startups to Watch in 2025

The Definitive Seedtable Ranking of Wholesale Trade Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 6 start-ups with an aggregate funding of $2.4b. The average funding per company in this subset is $400.8m.

Last update to the database: Feb 18, 2025. See changelog.

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Faire (company) logo

Faire (company)

Faire is a curated boutique wholesale marketplace connecting local retailers with thousands of emerging and established brands.

9

Funding Rounds

$1.5b

Money raised

Handshake (software company) logo

Handshake (software company)

Handshake is a Caliornia-based college career recruiting network for college students, career centers, and employers.

7

Funding Rounds

$448.0m

Money raised

Finning logo

Finning

Finning is a Vancouver-based company founded in 1933.

1

Funding Rounds

$350.0m

Money raised

NuORDER logo

NuORDER

NuORDER is a cloud and mobile B2B eCommerce platform empowering brands and retailers to streamline their business operations.

4

Funding Rounds

$71.1m

Money raised

Peeba logo

Peeba

Peeba is a wholesale platform founded in 2020 by Kevin Cho.

1

Funding Rounds

$4.2m

Money raised

Signal logo

Signal

Signal is a technology-enabled automotive wholesale platform that employs data to optimize wholesale dealer trades.

1

Funding Rounds

$20.0m

Money raised