8 Best Fashion House Startups to Watch in 2025

The Definitive Seedtable Ranking of Fashion House Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 8 start-ups with an aggregate funding of $497.6m. The average funding per company in this subset is $62.2m.

Last update to the database: Feb 18, 2025. See changelog.

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Hugo Boss logo

Hugo Boss

Hugo Boss is a major German luxury fashion company.

1

Funding Rounds

Olsam logo

Olsam

Olsam Group is a technology-driven commerce company that acquires and operates top Amazon third-party and other D2C eCommerce brands.

2

Funding Rounds

$165.0m

Money raised

About You logo

About You

About You is an e-commerce company creating a personalized online shop that shows products and outfit suggestions relevant to each customer.

1

Funding Rounds

$300.0m

Money raised

Ace & Tate logo

Ace & Tate

Ace & Tate is an Amsterdam-based company founded in 2013 by Mark de Lange.

1

Funding Rounds

$16.1m

Money raised

Green Story (company) logo

Green Story (company)

A sustainability platform enabling brands to measure and communicate the positive impact of their products and make them carbon neutral.

1

Funding Rounds

$1.2m

Money raised

Horizn Studios logo

Horizn Studios

Horizn Studios is a Germany-based company founded in 2015.

2

Funding Rounds

$14.5m

Money raised

MERSOR logo

MERSOR

MERSOR is an all-in-one marketplace solution for gifting.

1

Funding Rounds

Asket logo

Asket

Direct to consumer company on the path to end fast consumption

$790.0k

Money raised