30 Best Brand Startups to Watch in 2025

The Definitive Seedtable Ranking of Brand Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 30 start-ups with an aggregate funding of $3.7b. The average funding per company in this subset is $124.4m.

Last update to the database: Feb 18, 2025. See changelog.

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Allbirds logo

Allbirds

Allbirds is a startup company manufacturing wool footwear.

8

Funding Rounds

$2.0b

Money raised

Elvie logo

Elvie

Elvie is a London-based consumer electronics company making sexual health and pregnancy products for women.

8

Funding Rounds

$204.2m

Money raised

ClassDojo logo

ClassDojo

ClassDojo is a classroom management software platform.

4

Funding Rounds

$71.6m

Money raised

Papier (company) logo

Papier (company)

An e-commerce stationery company. It was founded in 2015 and is located in London, United Kingdom.

2

Funding Rounds

$61.0m

Money raised

Bluecore logo

Bluecore

Bluecore uses predictive intelligence to automatically connect shoppers to products, content and offers.

7

Funding Rounds

$238.2m

Money raised

Brandcast logo

Brandcast

A technology company that has created a platform for customized website clouds. It was founded in 2013 and is located in San Francisco, California.

1

Funding Rounds

$13.9m

Money raised

aCommerce logo

aCommerce

aCommerce is a company founded in 2013 by Piers Bennett.

2

Funding Rounds

$75.0m

Money raised

Mighty Networks logo

Mighty Networks

Mighty Networks is a Palo Alto, California-based company founded in 2017 by Gina Bianchini, Matteo Melani, Tim Herby and Thomas Aaron.

6

Funding Rounds

$77.0m

Money raised

Italic logo

Italic

Luxury goods from the same manufacturers as major brands with no logos and no markups.

2

Funding Rounds

$39.9m

Money raised

Pypestream logo

Pypestream

Artificial Intelligence company developing conversational AI chatbot solutions for businesses to improve customer experience

4

Funding Rounds

$53.0m

Money raised

Cuyana logo

Cuyana

Cuyana is a e-commerce and women's fashion brand focused on women's essentials.

2

Funding Rounds

$31.7m

Money raised

BlueConic logo

BlueConic

BlueConic is a company founded in 2010 by Martijn van Berkum.

2

Funding Rounds

$16.0m

Money raised

Cora logo

Cora

Cora is an artificial Intelligence company founded in 2017 by Chris Vuletich.

1

Funding Rounds

$7.5m

Money raised

3

Funding Rounds

$92.2m

Money raised

ROTHY'S logo

ROTHY'S

ROTHY'S is a San Francisco-based company founded by Stephen Hawthornthwaite.

3

Funding Rounds

$517.0m

Money raised

AppDetex logo

AppDetex

AppDetex is a Boise, Idaho-based company founded in 2011.

4

Funding Rounds

$37.7m

Money raised

Greycork logo

Greycork

Greycork is a Providence, Rhode Island-based company founded in 2014.

1

Funding Rounds

$1.0m

Money raised

INTURN logo

INTURN

INTURN is a company founded in 2013 by Ronen Lazar.

1

Funding Rounds

$22.5m

Money raised

Tecovas (company) logo

Tecovas (company)

Tecovas is an Austin, Texas-based company founded in 2015.

3

Funding Rounds

$60.4m

Money raised

Highsnobiety logo

Highsnobiety

Highsnobiety is a Germany-based company founded in 2005.

1

Funding Rounds

$8.5m

Money raised

BlueOcean logo

BlueOcean

BlueOcean is a San Francisco-based company founded by Matthew Gross, Grant McDougall and Liza Nebel.

2

Funding Rounds

$45.0m

Money raised

OUTTAR logo

OUTTAR

OUTTAR is an Appleton, Wisconsin-based company founded by Ezra Dorsey.

1

Funding Rounds

Kyoku logo

Kyoku

Kyoku is a company founded by Harrison Valner.

1

Funding Rounds

$1.2m

Money raised

1

Funding Rounds

$16.0m

Money raised

1

Funding Rounds

Mark One logo

Mark One

Mark One is a San Francisco-based company.

1

Funding Rounds

$4.0m

Money raised

RAGS (company) logo

RAGS (company)

Rags is a fashion brand

1

Funding Rounds

$1.5m

Money raised

Civilized Worldwide logo

Civilized Worldwide

Civilized Worldwide is a Los Angeles-based company founded in 2015.

1

Funding Rounds

$1.0m

Money raised

HookLogic logo

HookLogic

Company

1

Funding Rounds

$15.5m

Money raised

MAMBI logo

MAMBI

MAMBI is a Fountain Valley, California-based company.

1

Funding Rounds