69 Best Cpg Consumer Goods Startups to Watch in 2025

The Definitive Seedtable Ranking of Cpg Consumer Goods Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 536 start-ups with an aggregate funding of $16.3b. The average funding per company in this subset is $235.9m.

Last update to the database: Feb 18, 2025. See changelog.

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4

Funding Rounds

$1.5m

Money raised

Aura Vision is an AI computer vision company for generating insights into shop floors. Aura Vision uses existing security cameras in stores to provide customer demographics and behavior data.

6

Funding Rounds

$330.5m

Money raised

Casper is a memory-foam mattress retailer.

Industries:

Location:

Key people:

15

Funding Rounds

$147.0m

Money raised

Brightpearl is an omnichannel retail management platform for inventory management, order processing and fulfilment, contact relationship management, and accounting automation.

8

Funding Rounds

$544.0m

Money raised

Marketplace connecting independent shop owners and brands with local retailers.

8

Funding Rounds

$2.6b

Money raised

Gorillas is an on-demand grocery deliver platform founded in 2020 by Kağan Sümer.

6

Funding Rounds

$105.7m

Money raised

Dispelix is a company that designs and manufactures diffractive waveguide displays for augmented reality (AR) purposes.

Location:

Key people:

3

Funding Rounds

$49.6m

Money raised

LogiNext is a developer and provider of integrated, big data logistics solutions in a variety of industries.

8

Funding Rounds

$572.6m

Money raised

Capsule is a healthcare platform transforming the pharmacy experience founded in 2016 by Eric Kinariwala.

5

Funding Rounds

$101.3m

Money raised

Cleo is a fintech company providing an application for personal finance management.

11

Funding Rounds

$50.2m

Money raised

Flyability is a designer and manufacturer of drones for inaccessible places.

Location:

Key people:

2

Funding Rounds

$5.1m

Money raised

Plantible Foods provides sustainable, non-GMO plant-based proteins to food manufacturers, aiming to reshape the future of food by addressing the challenges of nutrition, taste, and environmental impact.

Key people:

6

Funding Rounds

$17.2m

Money raised

Bombay Shaving Company is a self-grooming brand based in India.

Location:

Key people:

1

Funding Rounds

No Cow is a food company located in Denver, Colorado, founded by Daniel Katz in 2015, developing and marketing non-GMO, low sugar, dairy-free and high protein energy bars and cookies.

11

Funding Rounds

$915.4m

Money raised

Harry’s Inc. started in 2013 with simple, fairly priced products that delivered an amazing experience to guys every day. Since then, Harry’s expanded to the UK, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, and launched a women’s brand called Flamingo.

9

Funding Rounds

$2.1b

Money raised

Getir is a technology company that provides on-demand delivery services.

Location:

Key people:

4

Funding Rounds

$186.3m

Money raised

Wine app and online marketplace offering personalized wine recommendations.

8

Funding Rounds

$515.0m

Money raised

HungryPanda is a food delivery platform that offers authentic Asian cuisine, catering primarily to Chinese communities living abroad.

1

Funding Rounds

$20.5m

Money raised

Fotokite is a company that builds drones specifically to assist first responders.

13

Funding Rounds

$951.1m

Money raised

Vestiaire Collective is a marketplace for luxury, pre-owned fashion products founded in 2009.

Industries:

Location:

5

Funding Rounds

$28.5m

Money raised

Clubbi empowers small merchants across Brazil by optimizing their supply chain and operations through technology

Location:

Key people:

3

Funding Rounds

$45.8m

Money raised

Julep beauty, inc. is a privately held seattle, wa based cosmetics company.

Location:

2

Funding Rounds

$29.7m

Money raised

Mister Spex is an online store that sells various brands of glasses and contact lenses.

Location:

Key people:

4

Funding Rounds

$55.6m

Money raised

Citrine Informatics is a Redwood City, California-based company founded in 2013 by Greg Mulholland.

1

Funding Rounds

$2.0m

Money raised

Marketplace for gift cards, mobile phone refills, and lightning network services, accepting bitcoin and other cryptocurrencies.

Location:

Key people:

5

Funding Rounds

$685.0m

Money raised

Fractal Analytics is a United States-based analytics company founded in 2000

Location:

Key people:

5

Funding Rounds

$140.2m

Money raised

Booksy is the world's leading beauty services marketplace powered by a category-specific mobile SaaS platform for beauty providers.

1

Funding Rounds

$225.0k

Money raised

Nulogy is a Toronto-based company founded in 2002 by Kevin Wong.

1

Funding Rounds

$5.0m

Money raised

Platform encouraging sustainable fashion through innovative clothing solutions.

1

Funding Rounds

$1.9m

Money raised

Operator of an online marketplace intended to offer second-hand designer furniture. The company's marketplace offers iconic and authentic pieces offered by private and professional sellers and promotes them to an audience of connoisseurs, enabling consumers to get branded refurbished products at an affordable price.

Location:

Key people:

7

Funding Rounds

$277.3m

Money raised

Bloom & Wild is a flower delivery company founded in 2013 by Aron Gelbard.

Location:

Key people:

1

Funding Rounds

$585.0m

Money raised

Udaan.com is a company that offers a B2B Platform for businesses and shop-owners in india.

12

Funding Rounds

$571.3m

Money raised

BlackBuck is a company founded in 2015 by Rajesh Yabaji.

Location:

Key people:

2

Funding Rounds

$275.0m

Money raised

Brandless is a San Francisco-based company founded in 2015 by Tina Sharkey.

2

Funding Rounds

$13.5m

Money raised

Spoiler Alert is a B2B technology company making a software platform for CPG brands to manage sales of excess and short-dated food inventory, recovering value and increasing sustainability.

Location:

Key people:

3

Funding Rounds

$775.0m

Money raised

Letgo is a company providing a website and application for buying and selling used electronics, furniture, cars, movies, books, fashion, real estate and services.

3

Funding Rounds

$819.0m

Money raised

Flink is a neobank based in Mexico offering Personal accounts including a debit card, with all transactions being managed from an iPhone or Android application. Flink currently accepts to open mobile bank accounts for residents of Mexico.

2

Funding Rounds

$10.1m

Money raised

Antavo is a loyalty Management Platform for Fashion and Retail founded in 2012 by Andras Bencsik, Zsuzsa Kecsmar, Attila Kecsmar and Gábor Csarnai.

Location:

Key people:

2

Funding Rounds

$33.0m

Money raised

Marketplace offering E-Bike subscriptions and used premium E-Bikes in Europe.

Location:

Key people:

2

Funding Rounds

$33.0m

Money raised

Oviva is digitising the treatment of type 2 diabetes and obesity through our unique behaviour change platform.

Location:

Key people:

6

Funding Rounds

$4.5m

Money raised

Fulfin is an e-commerce company that offers online financial solutions.

Location:

Key people:

10

Funding Rounds

$120.6m

Money raised

Bossa Nova Robotics is a startup robotics company that is manufacturing inventory control robots for use in retail stores.

Location:

Key people:

3

Funding Rounds

$18.6m

Money raised

Marketplace offering the world's most exclusive and luxurious accessories, powered by Artificial Intelligence.

5

Funding Rounds

$10.7m

Money raised

Aeris Health is a Zug, Switzerland-based company developing air purifiers with AI sensors.

Location:

Zug

Key people:

7

Funding Rounds

$903.1m

Money raised

SellerX is an ecommerce aggregator.

3

Funding Rounds

$57.0m

Money raised

Mention Me is a London-based company founded in 2013 by Andy Cockburn.

Location:

Key people:

4

Funding Rounds

$233.5m

Money raised

Software providing AI-based 3D visualization for retailers to create and display product visuals using CGI technology.

5

Funding Rounds

$8.1m

Money raised

Platform for creating a people-centric connected world using internet of things technology.

Location:

Key people:

1

Funding Rounds

$130.0k

Money raised

Inspector Cloud is an AI-powered Saas for retail audits.

2

Funding Rounds

$44.0m

Money raised

Aforza Limited is a cloud-mobile paltform for consumer goods companies founded in 2019 by Dominic Dinardo, Edward Butterworth and Nick Eales.

Location:

Key people:

1

Funding Rounds

$610.0k

Money raised

Developer of cross-border payment and material delivery platform designed to send materials and food across the border. The company's platform works with various global retail stores to offer a wide range of food, construction materials, mobile recharge, and electricity payment among other services.

Location:

Key people:

2

Funding Rounds

$11.9m

Money raised

aifora offers powerful SaaS solutions for more accurate and targeted pricing, promotions and merchandise flow for brands and retailers.

1

Funding Rounds

$350.0k

Money raised

Operator of an apparel brand intended to create eco-friendly clothes for men and women. The company's brand focuses on using natural fibers, renewable resources, and recycled materials that include organic cotton, linen, wool, and recycled polyester, enabling customers to have access to a wide variety of sustainable clothing.

Location:

Key people:

7

Funding Rounds

$188.0m

Money raised

Neuromorphic vision system that mimics human eye and brain mechanics for advanced visual sensing.

Location:

Key people:

3

Funding Rounds

$307.2m

Money raised

Grocery-delivery service providing on-demand delivery around the clock.

3

Funding Rounds

$1.0m

Money raised

AliveShoes is a custom shoes marketplace founded in 2013 by Luca Botticelli.

Location:

Key people:

2

Funding Rounds

$20.0m

Money raised

The ecosystem of software-defined drones, payloads, and apps within a single easy to use platform.

Location:

Key people:

7

Funding Rounds

$78.9m

Money raised

Brigad ⚡️ is a freelancer marketplace for hospital and care workers founded in 2015.

5

Funding Rounds

$63.8m

Money raised

Stockly is an AI-powered inventory management platform for retailers founded in 2017 by Oscar Walter.

Location:

Key people:

1

Funding Rounds

$85.0m

Money raised

Fashion search platform that allows users to browse through thousands of online fashion stores.

Location:

Key people:

10

Funding Rounds

$245.7m

Money raised

Everli is an online grocery shopping marketplace founded in 2014.

Location:

5

Funding Rounds

$40.1m

Money raised

FORMEL Skin is a healthtech start-up with the goal of providing personalised, high-quality medical treatments through the internet.

Location:

Key people:

1

Funding Rounds

$2.1m

Money raised

Carbonfact is a Paris, France-based company that focuses on building an open data database for the carbon footprint of consumer products.

Location:

Key people:

1

Funding Rounds

$720.0k

Money raised

Platform using AI to help retailers understand what their customers are shopping for.

Location:

Key people:

3

Funding Rounds

$31.8m

Money raised

Bilt is a Texas-based company providing 3D instructions for assembly & installation

1

Funding Rounds

$11.2m

Money raised

Ordo is a London-based developer of open-banking-enabled payments services, offering users solutions for payment requests, e-commerce, point of sale, invoicing, and contact center payments for single and recurring payments.

Location:

Key people:

2

Funding Rounds

$8.1m

Money raised

Platform that measures customer experience performance to determine market attractiveness.

Location:

Key people:

4

Funding Rounds

$91.0m

Money raised

An online Direct-to-consumer (DTC) supplement brand specializing in coffee, collagen protein, and MCT oil products.

2

Funding Rounds

$34.0m

Money raised

Tylko is an e-commerce company.

Location:

Key people:

1

Funding Rounds

$3.9m

Money raised

Wevat is a London-based company with an app that organizes French consumer purchases to make it easier to organize for tax purposes.

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