26 Best Tracking Startups to Watch in 2025

The Definitive Seedtable Ranking of Tracking Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 26 start-ups with an aggregate funding of $980.4m. The average funding per company in this subset is $37.7m.

Last update to the database: Feb 18, 2025. See changelog.

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7

Funding Rounds

$169.8m

Money raised

An artificial intelligence company offering a call tracking and conversational analytics for marketers.

9

Funding Rounds

$77.0m

Money raised

Ava is a women's health company based in Zurich and San Francisco.

4

Funding Rounds

$95.0m

Money raised

LeoLabs is a a company that is interested in protecting satellites that are in low-Earth orbit

1

Funding Rounds

$5.0m

Money raised

DocSend is a San Francisco-based company founded by Russ Heddleston, David Koslow and Tony Cassanego.

6

Funding Rounds

$22.9m

Money raised

Apto is a company that offers cloud-based CRM and deal management software to help commercial real estate brokers manage their contacts, properties, listings, and deals. Apto is headquartered in Denver, CO.

Location:

Key people:

3

Funding Rounds

$33.9m

Money raised

A software company supplying open-source management software and infrastructure for open-source development teams.

Location:

Key people:

1

Funding Rounds

$50.0m

Money raised

TrackR is an item tracking solution founded in 2009 by Chris Herbert.

4

Funding Rounds

$27.7m

Money raised

Mooncard is a B2B expense management platform founded in 2016 by Christophe Crémer, Damien Metzger and Tristan Leteurtre.

Location:

Key people:

4

Funding Rounds

$60.0m

Money raised

Software company to provide invoice and payment tools for small business

3

Funding Rounds

$88.0m

Money raised

Tile is a San Mateo, California-based company founded by Mike Farley.

6

Funding Rounds

$30.9m

Money raised

A company offering neurocognitive assessments and cognitive care solutions.

Key people:

4

Funding Rounds

$36.8m

Money raised

Neurotrack is a company offering a memory health tracking platform founded in 2012.

4

Funding Rounds

$4.0m

Money raised

MyndYou is an AI-powered Virtual Care Assistant founded in 2016 by Ruth Poliakine Baruchi.

3

Funding Rounds

$68.0m

Money raised

Trace is a software platform that automatically edits and delivers personalized moments for each player.

Key people:

2

Funding Rounds

$42.3m

Money raised

Maculogix is a Harrisburg, Pennsylvania-based diagnostics company focused on detection and tracking age-related macular degeneration.

1

Funding Rounds

Tonsser is a company founded in 2014.

2

Funding Rounds

$9.8m

Money raised

Platform enhancing logistics quality control through QR data loggers and a cloud connection.

1

Funding Rounds

$50.0m

Money raised

Metrc is a tracking and tracing company designed for government agencies regulating legalized marijuana.

Location:

Key people:

1

Funding Rounds

$1.1m

Money raised

Timeular is an Austria-based company founded in 2016.

1

Funding Rounds

$16.0m

Money raised

RADAR is a platform that combines RFID and computer vision to automate and augment retail store processes.

2

Funding Rounds

$25.0m

Money raised

Polte is the leader in Cloud Location over Cellular (C-LoC) solutions, which leverage 4G & 5G signals to power the IoT.

1

Funding Rounds

$3.0m

Money raised

Akua, Inc. is a company founded in 2015.

1

Funding Rounds

$5.0m

Money raised

Backtrace I/O is a company founded in 2014.

1

Funding Rounds

$44.0m

Money raised

Macropoint, Llc is a company founded in 2009.

2

Funding Rounds

$3.2m

Money raised

Source Molecular is a Miami-based company.

Industries:

Location:

1

Funding Rounds

$12.0m

Money raised

Sp0n is a sp0n makes disruptive consumer mobile apps.

Industries:

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