69 Best Ecommerce Startups in Germany to Watch in 2025

The Definitive Seedtable Ranking of Ecommerce Startups in Germany

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 147 start-ups with an aggregate funding of $10.2b. The average funding per company in this subset is $147.9m.

Last update to the database: Feb 18, 2025. See changelog.

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26

Funding Rounds

$1.1b

Money raised

GetYourGuide is a travel booking and planning platform.

Location:

Key people:

7

Funding Rounds

$100.9m

Money raised

Trustpilot offers a validated and open review community through which consumers can learn about a business and how others have experienced their product and service, and businesses can understand consumers engagement with their products.

Location:

Key people:

9

Funding Rounds

$414.5m

Money raised

A company with an e-commerce website for renting digital devices instead of buying them. It was founded by Michael Cassau in 2015 and is located in Berlin, Germany.

Location:

Key people:

5

Funding Rounds

$100.9m

Money raised

Holidu is building the search engine for vacation rentals. The startup also offers a software and service solution for vacation rental owners under the brand Bookiply.

Location:

8

Funding Rounds

$2.6b

Money raised

Gorillas is an on-demand grocery deliver platform founded in 2020 by Kağan Sümer.

5

Funding Rounds

$80.6m

Money raised

A company with a car subscription service where users can book and use a car using the company's mobile application. It was founded in 2017 and is located in Munich, Germany.

1

Funding Rounds

$1.2m

Money raised

Lumaly is a digital shopping assistant based in Berlin, Germany.

Location:

4

Funding Rounds

$5.2m

Money raised

Mila is a Zurich-based crowd services platform where users can find, book and rate tech-savvy people or offer their technical know-how.

Location:

Key people:

1

Funding Rounds

$112.0m

Money raised

Platform that transforms complex data into intelligent operational solutions.

2

Funding Rounds

$29.7m

Money raised

Mister Spex is an online store that sells various brands of glasses and contact lenses.

Location:

Key people:

2

Funding Rounds

$68.0m

Money raised

Bottle system offering scent-flavored water to enhance drinking experience.

4

Funding Rounds

$12.5m

Money raised

Spectrm is a conversational marketing platform founded in 2016 by Jendrik Höft, Max Koziolek and Manfred Stellenberg.

5

Funding Rounds

$34.5m

Money raised

Accure is a company that provides software platforms for scientists, data engineers, analysts, and automation engineers to solve machine learning problems.

Key people:

7

Funding Rounds

$102.4m

Money raised

Dance is an e-bike subscription service.

2

Funding Rounds

$234.6m

Money raised

Unbotify's mission is to provide a best in class solution to one of the major problems of web application security today - detecting malicious bots.

3

Funding Rounds

$5.5m

Money raised

Hypcloud is a real estate company providing a digital platform for commercial real estate financing.

Location:

Key people:

3

Funding Rounds

$238.0m

Money raised

Online marketplace connecting buyers and sellers of luxury watches.

Industries:

Location:

Key people:

3

Funding Rounds

$160.0m

Money raised

Productsup opens the gateway to sustainable commerce success.

2

Funding Rounds

$33.0m

Money raised

Marketplace offering E-Bike subscriptions and used premium E-Bikes in Europe.

Location:

Key people:

1

Funding Rounds

$65.0m

Money raised

Pricefx provides full suite price management solutions that are fast to implement, easy to use, and flexibly adapt to business needs.

2

Funding Rounds

Provider of a restaurant discovery platform designed to help users to search for food outlets. The company offers a technology-based search portal that partners with food outlets and helps restaurants to increase revenues and optimize occupancy utilization, enabling customers to book tables with discounts

6

Funding Rounds

$4.5m

Money raised

Fulfin is an e-commerce company that offers online financial solutions.

Location:

Key people:

1

Funding Rounds

$7.4m

Money raised

Zizoo is a global boat rental platform founded in 2014 by Sinan Masovic, Anna Banicevic and Ivan Miletic.

7

Funding Rounds

$903.1m

Money raised

SellerX is an ecommerce aggregator.

3

Funding Rounds

$232.0m

Money raised

SendinBlue is a Paris-based customer relationship management software company.

3

Funding Rounds

$8.0m

Money raised

Quandoo offers online channels and mobile apps to search, find and reserve restaurants in real-time.

4

Funding Rounds

$15.0m

Money raised

GreenCom Networks is a Munich-based software company developing white-label solutions for the utility and energy service industry.

5

Funding Rounds

$123.8m

Money raised

Seven Senders is a delivery platform that optimizes processes during shipping and provide customers with a unique shopping experience.

Industries:

Location:

2

Funding Rounds

$11.9m

Money raised

aifora offers powerful SaaS solutions for more accurate and targeted pricing, promotions and merchandise flow for brands and retailers.

1

Funding Rounds

$1.3m

Money raised

Enterprise business intelligence solution designed specifically for ecommerce merchants.

2

Funding Rounds

$7.5m

Money raised

Fastest growing neo-insurer in Europe. Insurance Shaper of the Year 2019; Best Fintech Company 2017

1

Funding Rounds

$300.0m

Money raised

About You is an e-commerce company creating a personalized online shop that shows products and outfit suggestions relevant to each customer.

3

Funding Rounds

$3.4m

Money raised

We make second-hand your first choice and help you save time, money and CO2

5

Funding Rounds

$40.1m

Money raised

FORMEL Skin is a healthtech start-up with the goal of providing personalised, high-quality medical treatments through the internet.

3

Funding Rounds

$47.8m

Money raised

ArangoDB is a nosql database founded in 2015 by Claudius Weinberger.

3

Funding Rounds

$3.7m

Money raised

ChartMogul is a business analytics and business intelligence dashboard developer and provider for software as a service companies.

5

Funding Rounds

$315.3m

Money raised

Zego is a London-based, on-demand insurance platform providing a range of commercial insurance options for vehicle owners.

3

Funding Rounds

AX Semantics is a Stuttgart-based publishing company developing an artificial intelligence system for generating content and capable of copywriting for content producers.

9

Funding Rounds

$14.0m

Money raised

itravel provides customized online mobile leisure booking.

5

Funding Rounds

$195.7m

Money raised

Plastic Logic is a Dresden-based company.

8

Funding Rounds

$122.6m

Money raised

KoRo is a manufacturer of high-quality natural food products founded in 2014 by Constantinos Calios.

Location:

Key people:

2

Funding Rounds

Industrial procurement platform for custom made metal parts

Location:

Key people:

1

Funding Rounds

$130.0k

Money raised

Kitchenful is a Berlin, Germany-based mobile application company offering an application for meal planning and making grocery lists.

Location:

Key people:

1

Funding Rounds

$14.0m

Money raised

Agrando serves all participants involved in the agri-trade as a tool for communication and information procurement as well as processing and administration of transactions.

3

Funding Rounds

$809.0m

Money raised

Auto1 Group provides an online platform connecting buyers and sellers of cars.

1

Funding Rounds

$6.6m

Money raised

Foodspring is a premium fitness food & sports nutrition company.

2

Funding Rounds

$9.9m

Money raised

35up is a Berlin-based developer of a cross-selling technology for e-commerce companies, integrating in existing platforms to suggest suitable complementary items for customers.

3

Funding Rounds

$26.9m

Money raised

expertlead is a global community of highly qualified tech freelancers.

Location:

3

Funding Rounds

$28.7m

Money raised

Charles is a company founded in 2019 by Andreas Tussing.

1

Funding Rounds

$24.0m

Money raised

Platform providing easy access to insurance by merging traditional insurance with digital business.

2

Funding Rounds

$44.0m

Money raised

Movinga is Europe’s fastest growing online provider of removals.

Location:

2

Funding Rounds

$7.6m

Money raised

Pepper is a Berlin-based company founded in 2014.

1

Funding Rounds

$870.0k

Money raised

DGG is a 3D data optimization platform for retailers founded in 2018.

3

Funding Rounds

$500.0k

Money raised

CouchCommerce is an Hanover-based company founded in 2012.

1

Funding Rounds

$3.6m

Money raised

We are here to re-imagine the Entire delivery experienceAnd Create the #1 platform that makes deliveries joyful for everyone.

Location:

Key people:

1

Funding Rounds

$3.2m

Money raised

Company focused on healthy and fresh baby and kids nutrition through science-led products.

1

Funding Rounds

$34.0m

Money raised

CHRONEXT is a luxury watchmaking company.

Key people:

1

Funding Rounds

$500.0k

Money raised

ikas is an ecommerce platform for SMEs founded in 2017 by Mustafa Namoğlu, Omercan Celikler, Tugay Karaçay and Umut Ozan Yildirim.

1

Funding Rounds

$810.1k

Money raised

payever is an Hamburg-based company founded in 2013.

2

Funding Rounds

$152.0m

Money raised

Spryker is a commerce technology platform that enables global enterprises to build transactional business models.

1

Funding Rounds

$11.0m

Money raised

Platform enabling merchants to access flexible, fully digital working capital without personal guarantees.

1

Funding Rounds

$50.0m

Money raised

InstaFreight is an online B2B forwarding company, that enables a fast and easy processing of freight transports.

Location:

5

Funding Rounds

$1.0b

Money raised

Vertical commerce platform offering sound and light, home and living, and consumer electronic products.

1

Funding Rounds

$26.0m

Money raised

Fashion marketplace for businesses.

$60.0m

Money raised

Operator of B2B auction platform intended to digitize the lease-return and trade-in of cars.

Location:

1

Funding Rounds

PLANETICS stands for ensuring a sustainable lifestyle in sports.

3

Funding Rounds

massUp is a digital MGA, offering white label insurance products for partners through a SaaS solution.

2

Funding Rounds

$5.6m

Money raised

LiSA is a software solution that enables retailers and brands to live stream shopping events in their online shops.

Location:

Key people:

1

Funding Rounds

Readmill is a social e-book platform founded in 2010 by Henrik Berggren.

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