6 Best Lingerie Startups to Watch in 2025

The Definitive Seedtable Ranking of Lingerie Startups

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 6 start-ups with an aggregate funding of $332.5m. The average funding per company in this subset is $55.4m.

Last update to the database: Feb 18, 2025. See changelog.

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Adore Me logo

Adore Me

Adore Me is a women's intimates company founded in 2011 by Morgan Hermand-Waiche.

3

Funding Rounds

$11.5m

Money raised

Savage X Fenty logo

Savage X Fenty

Savage X Fenty is a lingerie by Rihanna founded in 2017 by Rihanna.

4

Funding Rounds

$310.0m

Money raised

HoneyLove logo

HoneyLove

HoneyLove is a company designing and manufacturing shapewear garments.

1

Funding Rounds

$3.0m

Money raised

Zivame.Com logo

Zivame.Com

Zivame is an online lingerie store based in India that allows users to shop by category, brand, color, and size.

2

Funding Rounds

$6.0m

Money raised

Pepper (company) logo

Pepper (company)

Pepper is a Brooklyn, NY-based company which designs and produces a line of specialty bras for women with small bra sizes.

1

Funding Rounds

$2.0m

Money raised

Endeer SAS logo

Endeer SAS

Endeer SAS is a Paris-based company founded by Claire Chabaud.

1

Funding Rounds