20 Best Fashion Startups in Germany to Watch in 2025

The Definitive Seedtable Ranking of Fashion Startups in Germany

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 20 start-ups with an aggregate funding of $917.6m. The average funding per company in this subset is $45.9m.

Last update to the database: Feb 18, 2025. See changelog.

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3

Funding Rounds

$238.0m

Money raised

Online marketplace connecting buyers and sellers of luxury watches.

Industries:

Location:

Key people:

1

Funding Rounds

$300.0m

Money raised

About You is an e-commerce company creating a personalized online shop that shows products and outfit suggestions relevant to each customer.

5

Funding Rounds

$40.1m

Money raised

FORMEL Skin is a healthtech start-up with the goal of providing personalised, high-quality medical treatments through the internet.

1

Funding Rounds

$26.0m

Money raised

Fashion marketplace for businesses.

1

Funding Rounds

PLANETICS stands for ensuring a sustainable lifestyle in sports.

1

Funding Rounds

$4.9m

Money raised

YeaY is a platform for product reviews and recommendations.

Location:

Key people:

1

Funding Rounds

Veepee is an operator of an internet retail site designed to provide online sales of consumer products.

2

Funding Rounds

$14.5m

Money raised

Horizn Studios is a Germany-based company founded in 2015.

Location:

2

Funding Rounds

$7.8m

Money raised

autoRetouch is an AI-powered platform for bulk-editing fashion product images online.

1

Funding Rounds

Fy is a home, living, and lifestyle retail marketplace designed for millennial consumers.

1

Funding Rounds

$2.0m

Money raised

Online retailer specializing in handbags, evening gowns, jewelry, and sunglasses.

Industries:

Location:

1

Funding Rounds

MERSOR is an all-in-one marketplace solution for gifting.

2

Funding Rounds

$13.0m

Money raised

Wellness brand providing natural supplements with botanical nutrients to enhance beauty from the inside out.

Location:

1

Funding Rounds

VOJD Studios is a Berlin-based company.

1

Funding Rounds

$8.5m

Money raised

Highsnobiety is a Germany-based company founded in 2005.

BETAFASHION is a SaaS, B2B, Fashion, predictive analytics, automation founded in 2018.

1

Funding Rounds

Stilnest is a Berlin-based company founded in 2013.

Location:

1

Funding Rounds

$14.8m

Money raised

Watchmaster is a marketplace for buying and selling luxury watches.

Industries:

Location:

1

Funding Rounds

Wunsch-Brautkleid.de is a Berlin-based company.

Industries:

Location:

1

Funding Rounds

$248.0m

Money raised

BestSecret is a company founded in 2007.

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