Space Goods, based in London, specializes in mushroom-based wellness products, tapping into the trend of natural health solutions. Mushroom-based formulations offer unique benefits, such as immune support and cognitive enhancement, appealing to health-conscious consumers. Their direct-to-consumer model fosters strong brand loyalty and customer engagement. Backed by notable investors, Space Goods has a solid foundation for growth and innovation. To maximize their potential, they must effectively differentiate their products from traditional supplements.