Pyxo has strong potential due to its innovative solution to the pressing issue of disposable food packaging waste. By offering a network-based system of reusable containers for the food industry, Pyxo addresses pollution and rising waste management costs. Its B2B marketplace model fosters partnerships with businesses seeking sustainable packaging alternatives. Support from an investor like Eurazeo enhances its credibility and provides essential capital for growth. The main challenge is convincing businesses to shift from single-use containers to Pyxo's reusable options, but the growing emphasis on sustainability could make Pyxo's proposition increasingly attractive.